Customer Segmentation

Group your customers by purchase behavior, lifetime value and engagement level. Receive ready-to-use segments you can import directly into your email marketing, ads or CRM for targeted campaigns.

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Accepted formats: CSV, Excel (.xlsx, .xls), ODS, JSON. Maximum file size: 10MB.

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CSV, Excel, ODS, JSON · Max 10MB

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Common questions

What type of customer data can I upload?
We accept CSV and Excel files with your transaction or customer data. At minimum, you need customer IDs and purchase dates/values. For richer segmentation, include product categories, login activity and email engagement metrics.
How does RFM segmentation work?
RFM stands for Recency, Frequency, Monetary — the three core dimensions of customer behavior. Our engine scores each customer on these axes, then clusters them into actionable segments like Champions, Loyal, At Risk, and Lost.
Can I export segments for my email tool?
Yes. The report includes CSV exports for each segment, ready to import into Mailchimp, Klaviyo, HubSpot or any marketing platform. Each export includes customer IDs and segment labels.
How many customers do I need?
We recommend at least 100 customers for meaningful segmentation. The tool works with datasets from 100 to 100,000+ customers, with no loss in quality at scale.
What marketing recommendations are included?
Each segment comes with specific campaign suggestions — win-back offers for at-risk customers, loyalty rewards for champions, onboarding sequences for new customers. Recommendations include estimated revenue impact.
When will Customer Segmentation be available?
Customer Segmentation is available now. Upload your data and receive a full segmentation report within minutes.

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Upload your customer data and get a segmentation analysis in minutes.

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